According to a research report by Counterpoint Research, OLED panels will account for 42% of the global smartphone panel market in 2021, up 10 percentage points from 2020. OLED smartphone panel growth is expected to slow in 2022, with only a 2 percentage point increase in market share.
The report explains that the slowdown in OLED panel market growth is related to the lower average selling price of 5G smartphones. Due to supply shortages, prices of key components such as wafers are rising. The smartphone industry is facing lower prices but higher costs due to the slowdown in international economic growth and increased competition in the market, and the pressure of sluggish consumption.
Due to the above factors, manufacturers who urgently need to reduce production costs will maximize the competitiveness of panel prices. Tracking data shows that the share of OLED panels for 5G smartphones reached 80% in the fourth quarter of 2021, already down 2 percentage points from the same period in 2020.
The supply and price of OLED panels are also obstacles. OLED panels can directly replace cheap smartphone LCD panels, but the global supply of OLED panels is extremely limited, and investment is focused on high-end soft OLED panels instead of less profitable OLED panels, making the supply of OLED panels insufficient to fully replace LCD panel demand.
Soft OLED panels, the preferred choice for high-end smartphones, are now significantly lower in price than in 2020, and the adoption rate is on the rise.
China’s fourth-quarter GDP grew by just 4%, which was better than the median Reuters forecast of 3.6%, but a marked slowdown from previous quarters, indicating downward pressure on economic growth. Moreover, in 2022, China will still face a host of external and internal unfavorable factors, which will obviously put some pressure on the economy. Externally, the Sino-US rivalry will continue to suppress China’s development; internally, the changing epidemic situation and the prevention and control of the epidemic will inevitably have a certain negative impact on the economy. The birth population data released on the same day also showed that the number of new births hit a new low of only 10.14 million, which was only slightly higher than the number of deaths. If this is the case, it may become the last year of population growth.
Economic growth remains within a reasonable range Even though some institutions have made extremely pessimistic forecasts for China’s economic prospects, the Chinese economy is still solid. First of all, in terms of data interpretation, since the epidemic has greatly disrupted quarterly GDP growth, care must be taken when interpreting these data. If you only consider this year’s data, the annual GDP growth was as high as 8.1%, and only 4% in the fourth quarter, the growth rate seems to have slowed down suddenly. But such a big change is largely just because the 2020 epidemic has disrupted the distribution of China’s GDP. If you skip the data for 2020 and directly compare the GDP of 2021 with that of 2019, China’s GDP has grown by an average of about 16% from the second to the fourth quarter, except for the 13.7% increase in the first quarter of the two years. This shows that China’s quarterly GDP growth rate has not changed as much as imagined, but has gradually returned to normal.
Institutions generally predict that China’s GDP growth in 2022 will be more than 5%, which is not much different from the data in the past two years (the average annual growth rate in 2020 and 2021 will be 5.9%). In fact, before the outbreak of the epidemic, China had already issued a signal that its GDP growth rate would slow down, and in terms of economic development, it no longer only focused on seeking GDP data as before, but pursued higher-quality economic development, such as in hard technology. On the solution and the problem of being stuck in the neck by the United States, or the problem that the domestic property market bubble needs a soft landing, etc. Therefore, even if China’s GDP grows by about 5% on average in 2022, it is actually within a reasonable range.
China’s GDP has slowed since 2007 More importantly, in addition to being affected by the international economic environment, GDP growth is also a policy effect. If the Chinese government really aims to pursue the performance of GDP data, it can be regarded as an easy task as long as it increases policy investment. However, excessive policy investment will produce economic rebound, followed by a cyclical recession after rapid expansion. The economic growth of the United States has shown this trend, and the economy has experienced four recessions since 1982.
It is impossible for the economy to maintain rapid growth for a long time. China has maintained growth for 44 years since its reform and opening up in 1987. Naturally, it is impossible to maintain high growth forever. After 2001, China’s GDP growth rate increased again due to the effect of joining the WTO, but since 2007, China’s GDP has already shown a steady slowdown.
If China’s economic slowdown is going to cause problems, it should have already been a problem in the 15 years since 2007. Obviously, the Chinese policy authorities also believe that stable economic growth expectations are more significant than maintaining extremely high economic growth. Therefore, when understanding China’s economic development, the problem of GDP slowdown should not be exaggerated, and there are more structural problems that are more noteworthy. For example, whether the population problem is serious and whether population policies such as encouraging births are effective will likely dominate the quality of China’s economic development in the future. Or, whether the level of technology can break through the bottleneck is related to whether China can get out of the middle-income trap. These are the key points that we should pay attention to when we understand the Chinese economy.